You also need to have JavaScript enabled in your browser. Valerie joins us from Hollywood where she is preparing for the Worldwide Radio Summit.Īudio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Geller Media International is based in New York City. In 1990 she programmed one of America’s premier news/talk stations, WABC in New York. In 1988, Valerie helped launch the talk format at KFI/Los Angeles. Valerie has also guest lectured at several universities throughout the world including Columbia University’s Graduate School of Journalism and New York University in New York City. Valerie is the recipient of the Conclave’s prestigious 2010 Rockwell Award for LIfetime Achievement in Radioįor the past several years she has been named by Radio Ink magazine as one of the 50 Most Influential Women in Radio. Her most recent title is Beyond Powerful Radio-A Communicator’s Guide to the Internet Age. She is the author of four books about radio. Valerie Geller is president of Geller Media International, a broadcast consulting firm working with news, talk, information and personality programming for radio and television throughout the world. Valerie Geller is an internationally acclaimed broadcast consultant working with stations that emphasize news, talk, information and personality radio.Valerie Geller, author of BEYOND POWERFUL RADIO * AIRCHECKING A comprehensive step-by-step guide to show prep and effective airchecking. * PROMOTIONS Learn methods to spread the word about your station and write powerful copy for more effective promos and commercials What people are saying about Valerie Geller's Creating Powerful Radio 'I love this book and have both recommended and purchased it for a number of people - and will continue to do so.'-Corny Kuehl, Executive Producer, Oprah Radio 'If you want to achieve compelling radio and increase audiences, read this book immediately Station 97.3 in London. Creative methods to easily write and deliver complex, detailed stories or issues using the multi-version method. * INFORMATION Break down the walls between news and entertainment radio. Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet This how-to cookbook is for broadcasters who want to learn the craft and improve. Learn powerful radio interview techniques and ways to make the talk win big. Learn to manage high ego talent and motivate your staff to do their best. Learn multiple version techniques and much more. * Write, produce and deliver powerful news. * PROGRAMMING Build exciting programming - even on dull news days - with proven techniques to guide programmers and talent to the next level of performance. * GROW AUDIENCES - Increase your ratings! LifeStage Know your audience and how they listen. ISBN 9780240522241 Creating Powerful Radio Beyond Powerful Radio, the new edition of Creating Powerful Radio, is now available from Focal Press, complete with updated instructors manual.
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